Where the reporting stands

Short version: the August numbers are in and the sourcing note at the bottom is the only thing that needs a decision from you.

What moved

• Lead volume up 31%, third month running
• Cost per booked call down to $41.20
• Two listings live, both Schaumburg

The full breakdown is in the live report if you want to go through it line by line.

The one thing I would change: retargeting is still running on the broad audience for the commercial list.

Tell me to cut it and I will cut it this week.

No rush on any of this — Monday is fine.